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5 Property Marketing Strategies to Attract Great Tenants in Gresham, OR

5 Property Marketing Strategies to Attract Great Tenants in Gresham, OR

Are you looking to attract reliable, long-term tenants to your rental properties in Gresham, Oregon? It's a common goal for property owners. However, achieving it often requires a comprehensive and thought-out marketing strategy.

Your property marketing plan should not only help reach potential tenants.

It should also effectively communicate your property's value, making it stand out in a competitive market.

The good news is that there are many ways to market your rental property. This article will discuss some of the most effective strategies for attracting the best tenants.

1. Create Eye-Catching Online Listings

In today's digital age, an online property listing plays a crucial role in attracting tenants. Include high-quality photos of your property from various angles.

Highlight the unique features and amenities your Portland area property offers. Use descriptive language that is easy for everyone to understand. You can also consider using online platforms like Zillow or Craigslist to reach a wider audience.

2. Use Social Media

Social media sharing is a powerful tool for property marketing. Create accounts on platforms such as Facebook, Instagram, and more to showcase your property.

Share pictures, videos, and engaging content about the Gresham neighborhood, local attractions, and amenities. Encourage your friends, family, and followers to share your posts to reach even more potential tenants.

3. Offer Virtual Tours

In a world where convenience is key, virtual tours have become increasingly popular. Provide potential tenants with the option of taking a virtual tour of your Portland area property.

Do this through a pre-recorded video or a live video call. This way, tenants can get a feel for the property without having to physically visit it. Don't forget the property staging to make it more appealing to potential tenants.

4. Engage With the Local Community

Connect with the local community to spread the word about your Gresham area property. Attend neighborhood events and join local Facebook groups. Share your real estate content and network with other property owners.

By establishing relationships within the community, you increase your chances of finding great tenants through word-of-mouth referrals. Consider offering referral bonuses to existing tenants for recommending your property to their friends and family.

5. Highlight Neighborhood Attractions

The Gresham area has a lot to offer, and you should leverage that when marketing your property. Highlight nearby attractions such as parks, schools, shopping centers, and entertainment venues.

Emphasize the convenience and accessibility of these amenities. Mention any unique features of the neighborhood, such as scenic views or local events.

Take professional photography shots of the property and its surroundings to use in your marketing materials. By showcasing the benefits, you will attract tenants who want to be a part of this vibrant community.

Property Marketing: Attract Quality Renters

The key to successful property marketing is to be creative and think outside the box. By implementing these property marketing strategies, you will attract more tenants.

As a plus, you will also increase your rental income! So what are you waiting for? Get started today and watch your rental property business grow!

Kerr Properties Inc. is a provider of world-class service in the property management business. If you're an owner needing to market your property, contact us today!